Bud Light / NFL Matchups

About

Anheuser-Busch needed real time creatives made for their Bud Light NFL Sponsorship. To remain relevant, we decided to display the upcoming matchups within the creative. To achieve this we made a dynamic template connected to an NFL draw API, and fed the data through the template before and during each matchup.

Tools

Adobe, Smartly.io Video Template Tool, Google Sheets

Role

Motion Design Lead, Technology Lead, Graphic Design

Formats

9x16 stories